|Call number||CWi 6774 A-B|
|Title||Walter L Main Circus|
|Creator||Erie Litho. & Printing Co., Erie, Pa.|
|Scope & Content||
10 1/2" x 28" -- black print on orange paper
Side A --"EXALTED IN AIM -- PURE IN TONE"
Side B --"AMERICA'S LARGEST, GRANDEST, BEST AMUSEMENT INSTITUTE"
Sandusky, June 26
A herald was a form of advertisement used by circuses in conjunction with posters and curriers and would be distributed in advance of the arrival of a circus. Usually lacking any color and printed on newsprint, heralds often had the same appearance as a hand bill and could range from a one page one sided item to a multi paged publication similar in appearance to a newspaper.