|Call number||CWi 6679 A-B|
|Title||Sells Bros. Circus|
|Creator||The Russell and Morgan Printing Company, Cincinnati, Ohio|
|Scope & Content||
10" x 28" -- black print on pink paper
Side A -- "THE SEMPITERNAL SPONSORS OF SUPERLATIVELY etc."
Side B -- "NOW ALL UNITED INTO ONE VAST CONFEDERATION"
Sterling, Friday, July 31
A herald was a form of advertisement used by circuses in conjunction with posters and curriers and would be distributed in advance of the arrival of a circus. Usually lacking any color and printed on newsprint, heralds often had the same appearance as a hand bill and could range from a one page one sided item to a multi paged publication similar in appearance to a newspaper.