|Call number||CWi 6781 A-B|
|Title||Walter L. Main Circus|
|Creator||Erie Litho & Printing Co. Erie, Pa.|
|Scope & Content||
10 1/2" x 28" -- black print on pink paper
Side A --"COMING!"
Side B --"THE SHOW YOU ALL KNOW"
Walhalla, Saturday, November 16
A herald was a form of advertisement used by circuses in conjunction with posters and curriers and would be distributed in advance of the arrival of a circus. Usually lacking any color and printed on newsprint, heralds often had the same appearance as a hand bill and could range from a one page one sided item to a multi paged publication similar in appearance to a newspaper.